Optimism Identity
Optimism is a psychological support clinic that seeks the positive mental development and health of people. A clinic with personalized service that stands out for being available to people at any time of psychological need. This essence is present in the graphic / visual representation of a smiling person and in the use of two colors in shades of orange (energy). The slogan Changing the Way We See Things refers to a clinic that seeks an approach to people through a methodology based on changing perspective of the situations that people face everyday.
Logo design / Branding